What am I thinking about?
I’m thinking about how grateful I am to be surrounded by people like y’all who just spent so many months working harder than we ever dreamed we could to once again bring us to election day. We had great wins and downer losses yesterday but to me the best thing is we did it together.
I’m gonna take a few days off to sleep, hang out with my cat and friends (in that order) and Monday I pull out my calendar and start writing in my training dates for 2019. Stay tuned for announcements soon…including a series of online trainings in partnership with The Digital Plan and new training curriculums including an advanced Digital Organizing Bootcamp that many of you have been asking about for a while now.
If you’d like us to come to your area and do some digital training next year email us at training@beckerdigitalstrategies.com. And if you/your organization are in need of some private coaching email us too…we have some room in our roster for some awesome new clients and are happy to talk and figure out if we’re a good fit to help you and your organization.
Trainings/Webinars
Next week our partner the Digital Plan is hosting a Campaign Digital Debrief Virtual Summit. I’ll be facilitating the sessions on Social Media and Digital Advertising but there will be many sessions to choose from over the course of the four days.
What I’m Reading
Who’s Winning the Social Media Midterms? – We all had so many thoughts to share about this one when it was published but were to busy to share our thoughts. Now that the 2018 election is over I find myself wondering how much of this is accurate- what do you think?
Jack Dorsey has Problems with Twitter, too – Example: “How do we incentive healthy conversation?” and follow it up by reading this one
The Psychology of Social Sharing – One of the results of the algorithm changes early in the year has been the increased value of shares as a way to bolster organic reach and this article does a good job of succinctly describing some things to think about as we seek to optimize our content for sharing
The Little-Known Story of Donald Trump’s First Tweet – Interesting read and tidbits about the history of Twitter in general- while we’re on the subject take a look at this article too
Platform Updates
Facebook
Heads up: New image size for in link previews being tested
New features including interactive video polls, Premieres and Top Fans
In case you missed this in the midterms frenzy- new restrictions on “low quality ads”
Instagram
This is a great round up of all the changes this year
Twitter
It’s official…welcome back the option for chronological timeline-ish