Social Media Deep Dive 2023

Social Media Strategy- 3 words not used together enough. This 4 day training is for people who have experience managing social media for a union/organization/campaign and it will focus on how do we manage social media strategically including:

* What is the role of social media within a larger digital strategy and organizational strategy

* In depth discussions of the major social media platforms and strategies for maximizing reach and engagement including Facebook, Twitter, Instagram, TikTok, Mastodon and more

* Advanced Social Media Advertising strategies

* Social Media Rapid Response

* Social Media Analytics

Note: This training will be held virtually over zoom.

This training will go from 11am eastern until 7pm eastern each day.

Questions? Email us at

Our goal is to train the next generation of progressive digital trainers across the country and we are committed to bringing together a cohort that represents everyone in our progressive movement without regard for race, national origin, religion, gender identity or expression, sexual orientation, age, veteran status, disability or parental status.

A limited number of partial scholarships are available. Please apply by Feb 15 and we will notify scholarship recipients no later than Feb 20.